George Papadimitriou started his entrepreneurial journey at the age of 12, when he created his own start-up in order to acquire a Katana sword. With his extensive experience in sales management in the FMCG and e-commerce industry, he identified the need for better communication between suppliers and retailers. This need was the inspiration for founding Keyvoto, a product experience management platform that includes innovative technology solutions and services, for the digital  shelf.                                                                                                                                             

Today, George is CEO at Keyvoto, a Greek Retail Tech company, with clients including market leaders such as P&G, Nestle, Unilever, AS Company, Essity, Barilla, Rechitt, Henkel, AB Vassilopoulos, ATHENAIKI ZYTHOPOIA, Galaxy, E-food, etc. He is one of the youngest technology entrepreneurs in Greece, a Tedx speaker, mentor and university speaker, and has been awarded two years in a row by Fortune magazine in the 40 under 40 list.