Brainbox

Dimitris
Dimitriadis

COMPANY DESCRIPTION

BrainΒox offers a complete, automated and high tech bike sharing scheme under the brand name EasyBike, contributing to the improvement of urban mobility and reduction of greenhouse gas emission in large cities. Founded in 2008, it has established, in cooperation with local authorities and private organizations, 75 automated stations with 1,500 bikes in Greece, Cyprus, and Poland. The company has developed technology that tracks the length of time a rider uses a bike, and enables that rider to pay for the ride through a membership card, credit card, or SMS. Cosmote and the National Bank of Greece have adopted many of the stations.

BIO

Dimitris Dimitriadis holds a BΑ (Hons) in Design and MA in Design Interactions and has spent eight years establishing new media channels for large brands in Greece and abroad. In addition to starting his own marketing agency, Box Project Inc., Dimitris worked in the branding and sponsorship sector with major brands in Greece before joining Brainbox.