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Convert Group

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Retail & Consumer TechEnterprise Software & ServicesMarket Research & Intelligence
2014
Year Founded
2020
Year Selected
Athens, Greece
Location(s)
21-50
Team Size

THE MISSION

Convert Group, a Scale Up Cohort 1 member, helps major consumer goods and healthcare companies thrive in the world of online shopping by providing them with powerful data and insights. Through their AI-driven platform, the eRetail Suite, they help manufacturers and retailers understand how their products are performing online and identify ways to grow their eCommerce business.

For example, companies like L'Oréal and Nestlé use Convert Group’s tools to analyze sales trends, customer behavior, and competitor performance. This data helps them make smarter decisions about pricing, promotions, and product placement in online stores. By giving these companies a clearer picture of what’s happening in the digital market, Convert Group enables them to improve their strategies and increase sales. With a strong track record of working with the world’s biggest brands and a commitment to innovation, Convert Group is leading the way in eCommerce market intelligence.

The company boasts a rich portfolio of 15 out of 20 biggest global FMCG & Consumer Healthcare firms such as L'Oréal, P&G, Unilever, Bayer, Haleon, Johnson & Johnson, Nestlé, Coca-Cola Company, Henkel, Bayer, Beiersdorf, FrieslandCampina, Heineken, Barilla, Colgate Palmolive, Perrigo, Pierre Fabre and dominant retailers such as Ahold Delhaize, Carrefour, Sephora, Rakuten and hundreds of online pharmacies around the world. 

Convert Group in Three:

What problem is Convert Group solving? Convert Group empowers manufacturers and retailers by providing actionable market intelligence and data analytics to enhance their digital strategies in the eCommerce sector.

What’s innovative about Convert Group? Convert Group’s AI-powered eRetail Suite platform offers advanced data analytics and insights, helping clients unlock digital growth opportunities in the FMCG and Consumer Healthcare markets.

Who can use Convert Group’s services? Global FMCG manufacturers, Consumer Healthcare firms, and retailers looking to leverage data and analytics for better market positioning and digital strategy.

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