Ariadne
2019
Year Founded
2022
Year Selected
Munich, Germany
Location(s)
21-50
Team Size
THE MISSION
Ariadne, a member of the Scale Up 5th Cohort, is an operating system for commercial real estate, providing precise and real-time customer analytics with award-winning accuracy and robust privacy compliance. Its plug-and-play solution offers comprehensive tracking of customer journeys without the need for apps, network connections, or cameras, ensuring anonymity and over 95% accuracy.
With a global presence, Ariadne delivers detailed analytics to optimize store operations and enhance customer service for a diverse range of industries. The technology stands out for its General Data Protection Regulation (GDPR) certification and its ability to offer precise, anonymous tracking and crowd analytics. In an era where online sales and digital marketing have transformed business practices, Ariadne addresses the challenge of leveraging data for offline commerce. By enabling physical stores to harness the same advanced analytics as their online counterparts, Ariadne empowers businesses to engage with customers effectively and transform their operations.
Ariadne raised a $7M Series A round led by existing investor Marathon Venture Capital to establish itself as a technology leader in the industry and serve growing demand.
Ariadne in Three:
What problem is Ariadne solving? Ariadne enables physical stores to leverage data for offline commerce, optimizing operations and enhancing customer service.
What’s innovative about Ariadne? The startup offers a plug-and-play solution for tracking customer journeys without apps or cameras, achieving over 95% accuracy and GDPR compliance.
Who can use Ariadne? Businesses in commercial real estate and retail seeking advanced analytics for improved customer engagement can use Ariadne Maps.