To provide smart and hassle-free housing for business travelers and transient individuals.
blueground is a hospitality company that provides business executives, who need accommodation for periods of 1-month or longer, with beautifully furnished and serviced apartments in the most sought after locations. Unlike hotels blueground offers larger spaces, full privacy, fully equipped kitchen, a home feeling and lower pricing. To date thousands of business travelers have stayed in blueground apartments, while it has gained the trust of hundreds of property owners. blueground is already present in Athens, Istanbul and Dubai, demonstrating significant year-to-year growth.
Alexandros Chatzieleftheriou is the CEO and co-founder of blueground. Prior to his current role, Alexandros worked in the strategy team of Samsung Electronics based in Seoul, South Korea as an Associate Principal and as a strategy consultant for McKinsey & Company for six years. In 2009, Alex was sponsored by McKinsey to attend the full-time MBA program at INSEAD. He also holds a BSc in Maritime Studies from University of Piraeus and a MSc in Decision Sciences by AUEB. The idea for blueground was born out of Alexandros’ own personal experience as a business traveler and expat, having spent more than 5 years in different hotels in Europe, Africa and Asia. However, the hotel stay was not an optimal choice; not for the company he was working for and neither for him. The cost was too high, the room was small and there was limited privacy. So, together with a group of friends, they launched blueground, aiming to offer a differentiated and cost advantageous accommodation solution to business travelers. Since its founding in 2013, blueground has raised USD 7.4 million in total venture capital funding from European, American and Middle East.